Above are my colour roughs for the three different lightings of the same scene. As you can see, the way lighting of the time of day, as well as the way shadows fall has a great effect on how a scene is interpreted. The top composition with direct sunlight creates the impression of a pleasant, normal, everyday setting; the overcast lighting creates the impression of a dull, dreary place, that is either a boring place to be in, or something sad is taking place; the night time scene can either be read as creepy or giving the implication of a metropolitan place with a night culture.
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